JAMIE KENNAWAY
SUPER STAR SIGNAL.jpg

Hardee's / Super Star Signal

Super Star Signal

For decades we humans have been searching the cosmos for signs of intelligent life. In the last months this search has intensified, with the launch of the James Webb telescope and other telescopes discovering a number of "earth-like" planets that could hold life. So we decided to make contact with any civilisations that may be out there with the ultimate gift from our species. We encoded Hardee's Super Star burger into a radio signal containing any information an intelligent civilisation would need to make one there try one, beaming it to all recently found "earth like" planets.

---- Client: Hardee's Carls Jr.
---- Role: The Idea / Writer / CD & ECD

Screenshot 2023-08-11 at 18.48.49.png
Screenshot 2023-08-11 at 18.48.57.png
Screenshot 2023-08-11 at 18.49.11.png
Screenshot 2023-08-11 at 18.50.21.png
Screenshot 2023-08-11 at 18.50.32.png
Screenshot 2023-08-11 at 18.50.43.png
Screenshot 2023-08-11 at 18.50.55.png
Screenshot 2023-08-11 at 18.51.08.png
Screenshot 2023-08-11 at 18.51.35.png
Screenshot 2023-08-11 at 18.51.48.png
Screenshot 2023-08-11 at 18.58.22.png
Screenshot 2023-08-11 at 19.06.28.png
Screenshot 2023-08-11 at 18.49.31.png
Screenshot 2023-08-11 at 18.49.48.png
Screenshot 2023-08-11 at 18.50.03.png
Screenshot 2023-08-11 at 19.06.03.png
Screenshot 2023-08-11 at 18.52.23.png
Screenshot 2023-08-11 at 18.52.32.png
Screenshot 2023-08-11 at 18.52.44.png